by Michele Wolfson | Jan 8, 2015 | Digital Marketing, Strategic Marketing
You’re an expert in your field but don’t know the first thing about digital marketing, advertising and social media. Who’s really got time for that when you’re busy with the day to day of running your business? If you never plan, then how will you reach your business...
by Michele Wolfson | Jun 24, 2014 | Social Media, Strategic Marketing
Many businesses today still view social media as a side line marketing activity that they “do” because everyone else is doing it. But successful companies realize it’s more than just putting your big toe in the digital water, it’s about maximizing your...
by Michele Wolfson | May 14, 2014 | Strategic Marketing
And if not, why not? According to recent studies, marketing has changed more in the past two years than in the last fifty. Universities and colleges are barely keeping pace with digital and modern marketing course offerings. And who has time to go back to school...